RED NOSE DAY
CHILDHOOD DREAMSTAKES
CHALLENGE
Over 11 million children across the country are forced to grow up too fast while living in poverty. Comic Relief and its charity organization Red Nose Day planned to debut in the US with a charity campaign focused on giving back the whimsy, imagination, and fun that makes childhood, childhood.
SOLUTION
Less childhood poverty. More childhood. The Childhood Dreamstakes allows donors to help end childhood poverty by entering to win 1 of 6 fantastical experiences inspired by childhood dreams.
CLIENT Comic Relief US
SKILLS Layout Design, Adobe InDesign
ROLE Art Director
ROLE Art Director
COLLABORATORS Shelby Bass (Art Director), Nick Garfield (Copy), Ed (3D)
